What's Your Culture All About, Really?
One of the most interesting things to come from the Enron scandal was the stark difference between their lived, and their stated, core values. Hundreds of news media have covered these core values; the last article was posted this month.
Why have core values become so interesting?
Most of us don't think about our company's core values at all.
This is exactly the point.
Leading is the art of making others fall in love with a future you paint in their imaginations.
There are so few tools to do this. Core Values are meant to be one. Maybe that's why no one is in love with our work anymore, or at least one of the reasons. The tools are off on a wall somewhere, being ignored.
Jessica Higgins, JD MBA BB is a public speaker, strategist and published author. She is Chief Operating Officer of Gapingvoid Culture Design Group. Her mission is to help others. She is based in Miami Beach, FL and travels worldwide for her work in culture design.
